Project Details
Client:
Serato
Target Market:
Music enthusiast 18-35 yrs
Objective:
Re-brand & create a marketing brochure that is both unique and accurately resembles the companies vision.
Solution:
The project wasn't commissioned but instead a personal attempt to rebrand an existing brand. The brochure is printed all on one sheet of paper but gives the illusion that it has many different compartments. By creating movement within the brochure pages, the user interacts similarly to Serato software. Another point of interaction is using the Aurasma app, making videos play off the page. The QR codes are also scannable to download software.
